As of August 2022, every second, on average, around 6,000 tweets.
or, 350,000 tweets sent per minute
or, 500 million tweets sent each day
or, 200 billion tweets per year
Although it should be noted this number has not changed since 2014
- 82% of B2B content marketers use Twitter
- 85% of SMB Twitter users say providing customer service there is important
- The half-life of a tweet is 24 minutes
Yusaku Maezawa: Japanese billionaire tweets most retweeted tweet. Yusaku Maezawa’s tweet dated 5 January has now been shared more than four million times.
That’s half a million more than Carter Wilkinson’s 2017 request for help to secure himself a year of free chicken nuggets from fast-food chain Wendy’s.
The recent US Elections have also seen a huge rise in social media usage, especially with Twitter.
Tuesday was the most-Tweeted election day ever: 75+ million global election-related Tweets sent through 3am ET as Trump claimed victory pic.twitter.com/eEwXCsmPTp— Twitter Government (@gov) November 10, 2016
Twitter users in Japan set a new world record of 143,199 tweets per second (TPS) by tweeting “balus” during a television broadcast of Hayao Miyazaki’s anime classic Castle in the Sky on Aug. 2.
Twitter confirmed the new world record on Aug. 3, saying that it had beaten the 33,388 TPS mark set, also in Japan, on Jan. 1 when “ake-ome” — a shortened version of ‘Happy New Year’ in Japanese — was tweeted en masse. By comparison, during the royal baby frenzy immediately following the birth of Prince William and Kate Middleton’s first child in July, tweet rates peaked at 25,300 per minute.
If you are interested in the data side of Twitter there is a great article, How to Analyze Twitter Data by Alex York. Looking into the data not only shows you what was working, but it gives you more insights to be successful on your next campaign.